Content is responsible for driving the success of virtually every type of digital marketing strategy. Digital Aspect Marketing can help you bolster your marketing efforts by offering monthly content marketing services.
A regular business just tries to gain sales. A great business provides something valuable for free to its valued customers. Your business can do this with high-quality, informative articles and blog posts that encourage visitors to keep coming back. Great content not only promotes trust, but can motivate your clients to see the true value of what your business offers. Clients who post great content are more likely to convert than those who don't update their website. As you build a library of quality information, your brand jumps to the head of the line as a knowledgeable authority. With time, your brand will become the name to know.
Get high-quality articles written by professionals posted directly to your website every month. Educate your clients with industry news, helpful tutorials, and much more! Great content not only helps your marketing efforts, but consistently provides your customers something free and useful to enjoy.
SEO relies in part on highlighting keywords throughout your website and social media profiles. Content marketing provides entire articles based on keywords chosen by SEO experts in an effort to drive additional traffic to your site. Our SEO specialists guide your content marketing to ensure that each piece not only educates your audience, but works to reinforce your overall marketing efforts.
Content marketing is a long-term play, but will establish your business as an industry authority with time. Clients will turn to you as their go-to source of information regarding their issues and recommend your articles to friends and family. Even if a customer can't learn how to do something themselves, they'll know to count on you for any future work they will need.
If you never update your website, your customers have no reason to keep visiting. By posting new content regularly, your loyal customers will keep checking back to learn more about your business. New content also provides shareability, expanding your audience even further.
Our team will research and generate different topics related to the your industry, or work with the topics of your choosing. These topics will be sent to you for approval before the blogs are written.
All blog content campaigns come with SEO and keyword research for your industry, trade and brand. These keywords are strategically implemented naturally throughout the content to help your website move up in search result while naturally creating more engagement.
Our team will write great quality blog articles each month. Up to 1000 words per blog post. All content written by our team is 100% original. The content will be sent to you for approval before posting.
Licensed Stock Images
Our team has access to a huge library of licensed stock images that we will use as the featured images for each one of the blogs written. We can also use any original images you provide to go along with the content.
All our content is put through a 6-point inspection before being sent for approval. We look spelling, grammar, clarity, engagement, originality, and more.
After our writers generate the content and pass inspection, the content is sent to our quality assurance team to go through one more pass of checks.
Once our content team receives approval for the post, our posting team will go ahead and post the blog to your website, in proper, aesthetic layout for easy reading by your website visitors.
All blog articles are posted with SEO in mind. This means strategic use of relevant keywords, proper title and header formatting, meta descriptions, alt text on images used, blog categorization and tagging. These ensure the ideal configuration for proper Google crawling and indexing, and better search results.
With any blog content strategy, we always recommend sending out monthly posts as an email newsletter and social media posts across all channels. This increases engagement with the articles and website visitors.
If you are also taking advantage of our Email Marketing Platform and Social Media Platform, your monthly blog articles will also be sent out as newsletters and social posts for you!
CONTENT | Single | Bronze | Silver | Gold | Platinum |
---|---|---|---|---|---|
1000+ Word Article | 1 Article | 1 Monthly Article | 2 Monthly Articles | 3 Monthly Articles | 4 Monthly Articles |
SEO Research | ☑️ | ☑️ | ☑️ | ☑️ | |
Topic Generation | ☑️ | ☑️ | ☑️ | ☑️ | |
Topic Research | ☑️ | ☑️ | ☑️ | ☑️ | ☑️ |
Licensed Stock Images | ☑️ | ☑️ | ☑️ | ☑️ | ☑️ |
6-Point Inspection | ☑️ | ☑️ | ☑️ | ☑️ | ☑️ |
Quality Assurance Audit | ☑️ | ☑️ | ☑️ | ☑️ | ☑️ |
Posting to Website | ☑️ | ☑️ | ☑️ | ☑️ | ☑️ |
Article Sent Out as Email Newsletter | With Active Email Marketing Platform Subscription | With Active Email Marketing Platform Subscription | With Active Email Marketing Platform Subscription | With Active Email Marketing Platform Subscription | With Active Email Marketing Platform Subscription |
Posted to All Available Social Channels | With Active Social Media Platform Subscription | With Active Social Media Platform Subscription | With Active Social Media Platform Subscription | With Active Social Media Platform Subscription | With Active Social Media Platform Subscription |
Monthly Cost | $350/ea | $300/mo | $550/mo | $750/mo | $900/mo |
Monthly Savings | $50 (14%) | $150 (21%) | $300 (29%) | $500 (36%) |
Content fulfillment works in a few easy steps:
1. Completion of the onboarding documents.
2. Your Account Manager will review the onboarding documents.
3. SEO strategy and keywords researched by our SEO team.
4. We will send you a list of topics to be approved.
5. Once topics are selected, our team will be able to begin working on the blog posts.
6. The articles will be sent to you for approval as they are ready and you will either need to give it a thumbs up, resend the blog with corrections, or request for us to make some revisions.
7. Once we receive final approval, we will post the blog on the site.
8. As applicable, we will proceed to create a monthly newsletter and social posts to help promote the blog post and increase engagement.
Work on content begins after the submission and verification of onboarding documents. Most times within 24 business hours of the time the service is purchased, but can take longer depending on the onboarding submission. The initial work on the account will include industry and SEO keyword research, topic selection and approval, composing the first piece(s) of content, and sending them over for approval.
You can expect the first blog to be delivered for approval within one week. Our team will choose an appropriate topic on your behalf unless you provide us with specific topics in the order form.
We ask that any custom topic be sent to our team before the end of each billing period if you desire them to be posted in the following month.
Yes! Please send your content or topics via email to your Account Manager before the end of each billing period if you desire them to be posted in the following month.
If no content or topics are provided, our talented writing team will choose an appropriate topic on your behalf.
Our skilled team of content writers will thoroughly research your business and industry using your website and other reputable sources found online. Each blog will include external hyperlinks to non-competitive sources where possible.
If you have specific links or sources you would like our team to use, please share them with your Account Manager via email.
Our team will send you a draft of the blog to review and approve before posting. You can provide any edits and other feedback at this time.
If a specific client is receiving multiple blogs per month (2 or more), all the blogs will be delivered for review at the same time for that month. This is due to our streamlined internal process. After the content is approved for posting, we do not have to schedule the blogs to be published at the same time though. We can schedule the blogs to be posted one week apart or at another time interval if requested.
If the content service is cancelled, you will receive whatever is owed for that billing cycle. Work will stop being fulfilled only after the end of the billing cycle.
If for some reason there are other blog articles that were late/pending and were never sent out, you are still owed those blogs and it will be Digital Aspect's duty to make sure you receive everything that is owed for those months of active service.
Yes. After the content team publishes a blog on your website, that ends the involvement of the content team for that specific post.
If later on you would like to make any changes to that blog, that responsibility would fall on your monthly Managed Website Hosting plan - the website maintenance team.
If the extent of the revision requested falls outside of the monthly hosting scope (30 minutes per month), we can provide you with a quote for the work to be done - but usually minor content updates fall well within our standard hosting plans.
If you are not satisfied with a piece of content that has been provided to you by the Digital Aspect content team, you can request one rewrite for that specific topic.
Yes! Every blog includes one stock image that is used as the feature image for your site. If you would like us to use your own photos, please provide them to your Account Coordinator in advance.
Yes! All blog articles are posted with SEO in mind. This means strategic use of relevant keywords, proper title and header formatting, meta descriptions, alt text on images used, blog categorization and tagging. These ensure the ideal configuration for proper Google crawling and indexing, and better search results.
Get in touch with Digital Aspect Marketing at 727-249-4662 to discuss your content marketing plan today!
Digital Aspect Marketing
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