Should You Show or Hide Your Address on Google Business Profile?
The question every local service business asks, and the data-backed answer that might surprise you. If you run a business
ChatGPT Is Adding Ads — and That Changes Everything
It’s official: ads are coming to ChatGPT! OpenAI has quietly published a policy outlining plans to test advertising inside ChatGPT,
Google Business Profile Guides Businesses on Getting More Reviews
Last month, Google Business Profile released a short help guide on how businesses can earn more reviews; reviews that appear
Apple Gives Siri a New Brain: Gemini Enters and the Market Reacts
Apple and Google have confirmed a multi-year partnership that places Google’s Gemini models at the core of Apple Intelligence and
Local Presence Listings Management: A Direct Comparison
The Evolution of Local Search: Beyond Simple Syncing In the early days of the internet, simply having your name, address,
11 Lessons From Auditing 500+ Websites
After auditing more than 500 websites over 12 years, one thing stands out: most SEO problems aren’t advanced or mysterious.
Do Press Releases Help SEO Anymore? What Our Clients Should Know in 2026
For years, most SEOs treated press releases as a relic: publish on a wire, get a pile of syndicated copies,
Google Improves Search Console by Fixing a Key Reporting Issue
Some updates change rankings. Others quietly change your day-to-day sanity. This month’s biggest Search Console improvement falls squarely into the
Search Console Expands to Include Social Profiles
Google is quietly redefining what “search performance” means. An new update to Search Console Insights is now beginning to surface
Google Maps Just Redefined Online Reviews, And It’s Bigger Than You Think
Google has rolled out a major identity update for Maps reviewers, and while it may look like a simple cosmetic
Branded Queries Filter: Google’s New Feature Is Out Now
Google just rolled out a new feature in Search Console called the Branded Queries Filter, and it’s actually beneficial! It
Title Tags Explained: Bridging the Gap Between Agency Expertise and Client Understanding
Key Takeaways on Title Tags Title Tags are Foundational: They are a primary on-page signal for Google, the main headline
10 Essential Digital Marketing Actions
Most businesses do not fail at marketing because they chose the wrong tactics. They fail because they stop showing up
Let’s Mythbust Some of the Common Myths About AI Search
There is a constant discussion about “AI search” — or AEO, GEO, or whatever acronym is trending this week —
Google’s New Weapon Against Review Extortion Scams
In a move welcomed by small business owners and digital marketers alike, Google has launched a new help document titled
Google Search Console New AI Feature: How It Helps SEO!
Better search clarity powered by AI, and what it means for your business. Google has introduced a new feature, Query
The All-in-One Growth Platform: Keystone
Running a local service business today means juggling dozens of tools: one for reviews, another for emails, another for posting
Google Business Profile Just Got a Quiet—but Smart—Update
Here’s What Changed (and How You Can Use It) Google has rolled out a subtle but meaningful update to the
USERS STILL CHOOSE WEBSITE CLICKS OVER AI OVERVIEW
A 2025 Survey Reveals Surprising Trends in Search Behavior A May 2025 survey of 1,000 U.S. adults (conducted by Pollfish
AI TOOLS ARE GROWING FAST, BUT SEARCH ENGINES STILL RULE #1
A new report from SparkToro and Datos reveals that while AI tools like ChatGPT, Claude, Copilot, Gemini, Perplexity, and DeepSeek
Newsletter: ⚠️ the platform that changes everything
Over the years, we’ve worked alongside business owners who all share the same frustration: Running a company today means juggling
Newsletter: ⚡ Marketing + Efficiency = Expansion
This month I mainly want to focus on a pretty big announcement from the Digital Aspect Marketing team (the DAM Team)… Things have been exciting
Why Your Website Needs an AI Chatbot
A lot of people who visit your website are not going to pick up the phone and call you. In
AI Search Isn’t the End of SEO — It’s the Upgrade We’ve Been Waiting For
There’s something hilariously full-circle happening right now: AI’s reshaping how we search, sure — but instead of killing SEO, it’s
How WordPress Websites ARE Lead Generators
You’ve got a great-looking WordPress website. But if your inbox is empty and conversions are flat, it’s time to ask:
How to Get Verified on Google Without Losing Your Mind
So, You Wanna Get Verified on Google? Here’s What You Actually Need to Know Trying to get your business verified
Why You’re Not Posting Daily on Social Media—And How to Fix It
If you’re a business owner and not posting on social media daily, you’re missing opportunities—plain and simple. Consistency builds awareness,
What Happens When You Ask ChatGPT for Local Results?
ChatGPT’s ability to return useful local business listings has improved a lot over the past year. While Google still leads
Want More 5-Star Reviews? Here’s How to Grow Them Quickly and Easily
Getting more reviews doesn’t have to be hard. In fact, with a few smart systems in place, your business could
AI Voice Receptionist Coming to Marketing Dash!
As announced last month, we’ve been working hard at assembling your new AI Workforce. We are very excited to launch our
Google Workspace + AI: The Future of Work is Here (and It’s Awesome)
Google just hit the turbo button on productivity. AI is now baked right into Workspace Business and Enterprise plans—and it’s
Newsletter: 🦾🤯 Meet Your AI Workforce for 2025
I’d like to shake things up a bit this month. Normally, I share insights or tips on digital marketing, but
Content Creation for AI-Powered Search: Tips for Getting Cited
AI is reshaping the way we interact with search engines. Google’s AI-driven search, for instance, doesn’t just provide links anymore;
Introducing SearchGPT by OpenAI: Another AI Search Tool Redefining How We Find Answers
The search engine game is evolving, and fast. Between Google’s shiny AI upgrades and OpenAI’s new kid on the block, SearchGPT,
Why Using a Cheap Website Builder Is Hurting Your Sales (And What to Do About It)
We all know having a website is a non-negotiable when running a business—it’s like Business 101. But when it comes
What’s the Best Platform to Build a Website On? (We Say It’s WordPress + Elementor)
When it comes to building a website for your business, choosing the right platform is a critical decision. With so