DAM CRM on a computer

Newsletter: ⚡ Marketing + Efficiency = Expansion

This month I mainly want to focus on a pretty big announcement from the Digital Aspect Marketing team (the DAM Team)…

Things have been exciting (and, honestly, a little nonstop) here. We’ve been heads down working on some tools and systems we believe will make a huge difference for businesses.

You probably know by now that I’m a little obsessed with finding smarter ways to use AI in marketing and operations. Well… we’re taking that to the next level. The goal isn’t just to bring in more leads – it’s to help businesses handle that growth without dropping the ball.

We’ll always focus on what we do best – marketing that gets results:

  • Website design & development
  • SEO strategies that bring in leads
  • Blog article creation & distribution
  • Email & SMS marketing
  • Social media management
  • Google & Facebook Ad campaigns

But now, we’re pairing that with something just as important: helping businesses stay organized and efficient behind the scenes.

Features We’re Expanding Into:

1. CRM & Lead Management

  • Keep unlimited contacts organized with smart tagging and lists.
  • One inbox for all messages (text, email, calls, social).
  • Track leads through custom pipelines with tasks, notes, and reminders.

2. Automated Workflows

  • Automate lead follow-ups through email, SMS, and calls.
  • Take care of repeated tasks automatically to save time and reduce errors.
  • Pre-built workflow “recipes” to get started fast, built for your specific industry!

3. Funnels & Forms

  • Build landing pages and funnels with drag-and-drop tools.
  • Capture leads through custom forms, quizzes, surveys, and pop-ups.

4. Booking & Calendars

  • Online scheduling that syncs with your team’s calendars.
  • Automated confirmations, reminders, and rescheduling.
  • Round-robin and service-based booking options.

5. Email & SMS Marketing

  • Launch campaigns with a simple drag-and-drop builder.
  • Automated drip campaigns, bulk messaging, and instant replies to missed calls.

6. AI-Powered Tools

  • Smart chatbots that nurture leads directly from your website.
  • AI-generated content for social posts, emails, and blogs.
  • AI-assisted workflows for faster responses and smarter automation.

7. Reputation & Listing Management

  • Request and display reviews automatically.
  • Manage listings across platforms to keep business info consistent.

8. Reporting & Analytics

  • Real-time dashboards tracking leads, campaign performance, and ROI.
  • Visual reports for email, SMS, calls, and ads.

9. Contracts & Payments

  • Create and send contracts for digital signature.
  • Accept payments directly through platforms like Stripe.
  • Generate invoices and track revenue inside your CRM.

10. Courses, Memberships & Communities

  • Host and deliver courses or membership programs.
  • Branded portals with certificates and community features.

In Summary

These tools are no longer “nice to have” — they’re becoming essential. Businesses that put them in place now will save time, streamline operations, and stay a step ahead of competitors.

This is the direction we’re moving in: continuing the marketing work we’re known for while also helping businesses work smarter behind the scenes.

We’re moving very fast on this, with most features effective pretty much immediately and a lot more under testing. If this sounds like something you would like a hand with, let me know!

Talk soon,
Fran

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